PATH 01 · A GLOBAL ACCELERATION PROGRAM
HER Global Acceleration
A tailored acceleration program that gets you ready for new markets
Two workstreams, one team. We work alongside you on strategy and on your behalf in-market, activating the partners, investors and events that matter for your growth.
How it works
Two workstreams, running in parallel
Workstream 01
Market Readiness
Structured guidance on how to enter, position and show up with credibility in the market you're targeting.
Workstream 02
Market Activation
We actively map and activate the right contacts on your behalf — the doors that are hardest to open from the outside.
EXPERTS ON THE GROUND
The people who open the market for you.
Every retainer is backed by a bench of in-market experts — operators, investors and connectors who already live in the rooms you want to enter. They advise on the roadmap, open the right doors, and travel with you when a mission activates.
WHAT'S INCLUDED
A program with six core deliverables
Every retainer includes the same operational spine. The content inside each deliverable is built around your MRL level and target market.
MRL Diagnostic
Baseline score across Business, Tech and Market readiness as a the starting point.
Custom Roadmap
A prioritised action plan tailored to your MRL level, sector and target market.
2× Sessions / Month
Two 2-hour working sessions each month with your assigned lead partner and expert.
Monthly Report with Pipeline
Progress against the roadmap delivered in writing, so nothing depends on memory.
Post-Programme Action Plan
Clear next steps for you after we hand off with the leads we've opened still available.
End-of-Programme Summary
Final scorecard, learnings, warm referrals into partners and investors.
The first 3 months
Diagnose · Design · Deliver
Three months is the minimum arc to move the needle. Most founders continue past it and the retainer rolls forward for as long as the market work does.
Month 01
Diagnose
MRL scoring across Business, Tech and Market. Roadmap co-designed around the market you're entering.
Month 02
Design
Positioning, commercial narrative, pitch and materials rebuilt to the standard of the room you're walking into.
Month 03+
Deliver
Activation on the ground: partner alignment, 1-on-1 investor introductions, event access. Retainer goes on upon need.
Investment
Sized to your Market Readiness Level (MRL). Aligned to your growth outcomes.
A monthly retainer sized to your MRL level, plus a success fee (3–8%) on outcomes we help close.
Typical range
€3,000 – €4,300 / month
Typical range is for a single-market track. Multi-market scope, MRL level and target-market difficulty adjust the final number, which is confirmed after your diagnostic and fixed in writing before we start. Success fee scales inversely with the retainer.
WHAT COMES NEXT?
At the end, a strategic mission.
The Program prepares you. The Mission puts you in the market. Joining or not a HER Global Adventure Mission is a decision you can make later in the program, based on your progress and the opportunity in your target market. We'll talk it through along the way but if you're curious, feel free to know more about it.